Segmentation model for employee attrition management to help in retaining high-performing and/or high-potential employees that are likely to leave
Retail store customer profiling to identify premium customers and maximize revenues
Predict insurance policy lapse using data from customer demographics and interactions
Selecting prospects for a campaign based on likelihood of purchase determined by historical analysis of demographics, purchase behavior, product preferences etc.
c. Association Rules
Determine products to be positioned for sale to a particular prospect e.g., an insight can be that insurance customers who bought investment linked policy also bought Term Insurance in late 30’s. So these two products can be bundled with a promotional offer for people in late 30s, with an expectation that both will sell.
Talk to our Consultant!