POS Data Analytics

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POS Data Analytics 2018-05-16T11:34:27+00:00

POS Data Analytics

Problem Statement

  • To increase overall revenues and per customer wallet share

Solution

  • Extraction, standardization and load of POS data as well as analysis of the data to provide key insights.
  • Such data integration includes not only one time activity but also incremental data to enable updates to master data such as stores, brand, SKU etc.
  • Includes comprehensive analysis of POS data to provide actionable insights to management and executive level as well as mid managerial and entry level officers.
  • Insights include performance trends across countries, stores, brands, categories, SKUs etc.
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Value Proposition

  • Increase overall revenues by elevating customer experience and hence per customer wallet share

ROI (Business Case)

  • Enhanced up sell and cross sell to customers, particularly to high wallet share customers
  • Retention of customers, particularly the high revenue and / or high margin customers